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One big reason SEEK Limited (ASX:SEK) is on top of its game

Two words – artificial intelligence.

AI is up there with renewable energy and rare earths as a potential gold mine for investors who manage to jump on the right bandwagon at the right time.

And online employment classifieds platform SEEK Limited (ASX: SEK) certainly has its finger on the AI pulse – using a machine learning algorithm to help users to find more relevant adverts and snag a broader cross-section of the job seeker market.

Seek shares are hovering in 52-week high territory and about 35x FY18’s estimates – but its overseas expansion strategy and generous dividend pay-outs are pluses too.

Peers like REA Group Limited (ASX: REA) and Domain Holdings Australia Ltd (ASX: DHG) help to keep Seek on its toes with REA Group shares up 0.3% to $88.20 at the time of writing and Domain up 1.2% to $3.19.

Want to know more about the AI boom led by players like Seek?

7 of 8 People Are Clueless About This Trillion-Dollar Market

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Motley Fool contributor Carin Pickworth has no position in any of the stocks mentioned. The Motley Fool Australia has recommended REA Group Limited and SEEK Limited. We Fools may not all hold the same opinions, but we all believe that considering a diverse range of insights makes us better investors. The Motley Fool has a disclosure policy. This article contains general investment advice only (under AFSL 400691). Authorised by Scott Phillips.

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