MENU

Why I won’t buy an iPad Air

All signs point to Apple (NASDAQ: AAPL) selling truckloads of its new iPad Air to enthusiastic iAddicts. I won’t be among them.

More on why in a minute. First, let’s talk about expectations. As my Foolish colleague and proud Air owner Daniel Sparks points out, roughly 75% of launch day purchases of the device were made by those with an earlier-generation iPad. Upgraders like what they see in the Air.

Fisku, a specialist supplier of mobile analytics, told TechCrunch that 0.88 percent of those using its apps three days following launch were doing so via the Air. That compares with 0.15% for the iPad 2 and 0.22% for the iPad Mini. Next quarter’s report could see a huge bump in iPad unit sales as first and second-generation tablet owners opt for the Air.

For its part, Apple hasn’t released sales figures. We also don’t know if there’s a strong correlation between overall sales and enthusiasm among early upgraders. All I know for sure is that I won’t be purchasing the Air.

Why? Because, unlike Dan, I love the Mini. Form factor and software matter more to me than screen brightness and processing horsepower. Comics read well on the Mini, Netflix and YouTube render well, and enhanced apps such as KAYAK get just enough space to give me extra travel information.

Just as important, the Mini’s 7.9-inch package easily fits in a handheld portfolio or cargo shorts, and has proven indispensable when I needed to knock out a bit of writing work in a tight time frame and tighter quarters. Google‘s (NASDAQ: GOOG) Docs supports dictation via Siri in iOS.

Such situations are the exception, of course, which is why bleeding edge upgrades don’t matter as much to me as comprehensiveness and simplicity. In keeping the Mini, I know I’ll be able to get access to a huge library of games and apps and the greatest variety of streaming services of any tablet. Whether they play back on a Retina Display is unimportant.

None of which is to say the Air isn’t a remarkable or worthy product. Clearly it is, but so is the Mini in its current form. Which is why I believe the rumour that Google is working on a Nexus 8 tab that roughly mirrors the Mini are spot-on. The search king would be small-f foolish to leave Apple unchallenged in the mini-tab category, especially now when supply constraints threaten to put a lid on sales of the forthcoming Retina version.

Could this be a mock-up of a new Nexus 8? Source: Android.com.

Discover The Motley Fool's favourite income idea for 2013-2014 in our brand-new, FREE research report, including a full investment analysis! Simply click here for your FREE copy of "The Motley Fool's Top Dividend Stock for 2013-2014."

A version of this article, written by Tim Beyers, originally appeared on fool.com.

Two New Stock Picks Every Month!

Not to alarm you, but you’re about to miss a very important event! Chief Investment Advisor Scott Phillips and his team at Motley Fool Share Advisor are about to reveal their latest official stock recommendation. The premium “buy alert” will be unveiled to members and you can be among the first to act on the tip.

Don’t let this opportunity pass you by – this is your chance to get in early!

Simply enter your email now to find out how you can get instant access.

By clicking this button, you agree to our Terms of Service and Privacy Policy. We will use your email address only to keep you informed about updates to our website and about other products and services we think might interest you. You can unsubscribe from Take Stock at anytime. Please refer to our Financial Services Guide (FSG) for more information.