MENU

Apple thinks about going even bigger

Once upon a time, Apple (NASDAQ: AAPL) boldly proclaimed that a 9.7-inch display was the perfect size for a tablet. The Mac maker proved itself wrong when it launched the 7.9-inch iPad Mini to much fanfare, and the smaller variant’s unit sales have risen to overtake the flagship version.

In the spirit of further growing its product families to address a wider range of market segments, The Wall Street Journal has it on record that Apple is testing out even larger displays for both the iPhone and iPad. The idea of a larger iPhone is nothing new to investors, as rival OEMs have enjoyed demonstrable success in the growing phablet trend. There’s no rush for Apple to launch a larger iPhone, since phablets are still very much a niche (but growing) segment of the global smartphone market.

However, this is perhaps the first speculation that Apple is thinking about going even bigger with the iPad. The Journal says that Apple has prototyped iPad displays close to 13 inches, which would put the tablet closer to the size of a MacBook. Apple tests prototypes all the time that never make it to market, so a larger iPad still might never become a reality.

While consumers are clearly shifting toward smaller tablets, it remains a distinct possibility that Microsoft‘s (NASDAQ: MSFT) vision of computing will find a place in the future. The software giant has been espousing the idea of “PC-Plus,” where tablet and PC form factors converge over time.

This has spawned a movement among Windows OEMs of every imaginable form factor, including hybrids and convertibles alongside traditional tablets and PCs. It’s true that neither Windows 8 nor the Surface RT has impressed consumers overall, but Microsoft’s fundamental vision may still be relevant; Microsoft just needs to improve its messaging and execution.

A larger iPad would inevitably be positioned more as a PC replacement than current models, albeit one likely running only iOS. If the rumoured device is ever launched (a big if), Apple would be acknowledging that Microsoft’s vision has some value — except Apple believes it can execute it better.

The Australian Financial Review says “good quality Australian shares that have a long history of paying dividends are a real alternative to a term deposit.” Get 3 Stocks for the Great Dividend Boom in our special FREE report. Click here now to find out the names, stock symbols, and full research for our three favourite income ideas, all completely free!

More reading

A version of this article, written by Evan Niu, originally appeared on fool.com.

Two New Stock Picks Every Month!

Not to alarm you, but you’re about to miss a very important event! Chief Investment Advisor Scott Phillips and his team at Motley Fool Share Advisor are about to reveal their latest official stock recommendation. The premium “buy alert” will be unveiled to members and you can be among the first to act on the tip.

Don’t let this opportunity pass you by – this is your chance to get in early!

Simply enter your email now to find out how you can get instant access.

By clicking this button, you agree to our Terms of Service and Privacy Policy. We will use your email address only to keep you informed about updates to our website and about other products and services we think might interest you. You can unsubscribe from Take Stock at anytime. Please refer to our Financial Services Guide (FSG) for more information.