Telstra Corporation Ltd v Crown Resorts Ltd: Which should you buy?

Investors are buying up Crown Resorts Ltd (ASX:CWN) and Telstra Corporation Ltd (ASX:TLS), should you too?

| More on:

You’re reading a free article with opinions that may differ from The Motley Fool’s Premium Investing Services. Become a Motley Fool member today to get instant access to our top analyst recommendations, in-depth research, investing resources, and more. Learn More

Telstra Corporation Ltd (ASX: TLS) and Crown Resorts Ltd (ASX: CWN) have both enjoyed share price rises since announcing their profit results on Thursday. Crown rallied 5.6% to $15.66, while Telstra added 2.2% to $5.56. The moves left Telstra trading at a new 52-week high and registering a gain of 9.5% for the past 12 months. In comparison Crown is trading midway between its 52-week high and low and has produced a gain of 18% over the last year.

Solid Results

Giants in their respective industries of telecommunications and casinos, both companies reported pleasing profit results.

Telstra's profit came in well above expectations at $4.3 billion, a gain of 14.3% on the prior year. Free cash flow was even more outstanding, gaining 50% to $7.5 billion. Meanwhile the closely watched dividend grew from 28 cents per share (cps) in FY 2013 to 29.5 cps in FY 2014. Looking forward management provided an outlook for low-single digit earnings growth in FY 2015.

Over at Crown it looks like shareholders have hit the jackpot thanks to impressive growth in Crown's Macau venue with the group reporting a 35% leap in normalised profit to $640 million. The board declared a final dividend of 19 cps which took the total dividend to 37 cps for the year– of course investors aren't buying Crown for its yield.

The better buy

The raised dividend and capital return which will see a flood of franking credits returned to shareholders will no doubt appeal to many Telstra investors. Indeed depending on your investment goals, it could be worth taking advantage of Telstra's reputation as one of the ASX's premier high-income plays. Over the long term it also has growth potential, but don't expect it to shoot the lights out!

To my mind Crown looks the better buy at present, although there is a big proviso. Crown will have spent over $2.8 billion in capital expenditure by FY 2017 (since FY 2010) on projects in Melbourne and Perth alone. With the potential for huge expenses in Sydney, Brisbane and Las Vegas there is need for caution.

Naturally this expenditure should boost revenues and earnings, however what really matters to shareholders is the return on investment which Crown achieves. This will need to be watched closely as projects such as these do run the risk of destroying rather than creating shareholder value. Although Crown certainly looks an interesting proposition for those prepared to take on a slightly higher risk level for potentially high returns.

More on ⏸️ Investing

Close up of baby looking puzzled
Retail Shares

What has happened to the Baby Bunting (ASX:BBN) share price this year?

It's been a volatile year so far for the Aussie nursery retailer. We take a closer look

Read more »

woman holds sign saying 'we need change' at climate change protest
ETFs

3 ASX ETFs that invest in companies fighting climate change

If you want to shift some of your investments into more ethical companies, exchange-traded funds can offer a good option

Read more »

a jewellery store attendant stands at a cabinet displaying opulent necklaces and earrings featuring diamonds and precious stones.
⏸️ Investing

The Michael Hill (ASX: MHJ) share price poised for growth

Investors will be keeping an eye on the Michael Hill International Limited (ASX: MHJ) share price today. The keen interest…

Read more »

ASX shares buy unstoppable asx share price represented by man in superman cape pointing skyward
⏸️ Investing

The Atomos (ASX:AMS) share price is up 15% in a week

The Atomos (ASX: AMS) share price has surged 15% this week. Let's look at what's ahead as the company build…

Read more »

Two people in suits arm wrestle on a black and white chess board.
Retail Shares

How does the Temple & Webster (ASX:TPW) share price stack up against Nick Scali (ASX:NCK)?

How does the Temple & Webster (ASX: TPW) share price stack up against rival furniture retailer Nick Scali Limited (ASX:…

Read more »

A medical researcher works on a bichip, indicating share price movement in ASX tech companies
Healthcare Shares

The Aroa (ASX:ARX) share price has surged 60% since its IPO

The Aroa (ASX:ARX) share price has surged 60% since the Polynovo (ASX: PNV) competitor listed on the ASX in July.…

Read more »

asx investor daydreaming about US shares
⏸️ How to Invest

How to buy US shares from Australia right now

If you have been wondering how to buy US shares from Australia to gain exposure from the highly topical market,…

Read more »

⏸️ Investing

Why Fox (NASDAQ:FOX) might hurt News Corp (ASX:NWS) shareholders

News Corporation (ASX: NWS) might be facing some existential threats from its American cousins over the riots on 6 January

Read more »