Video: Google invests in its future in an unexpected way


Today, analysts Austin Smith and Andew Tonner discuss Google‘s (Nasdaq: GOOG) US$200 million additional investment in YouTube, part of an ongoing effort to rebrand and eventually monetise the website with the third heaviest traffic in the world.

Several months ago, Google launched 100 new channels that can target specific consumers and help grow advertising spending. But how much upside does this provide to the Google shareholder? Watch the video to find out.

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The Motley Fools purpose is to help the world invest, better. Take Stock is The Motley Fool’s free investing newsletter. Packed with stock ideas and investing advice, it is essential reading for anyone looking to build and grow their wealth in the years ahead. Click here now to request your free subscription, whilst it’s still available. This article contains general investment advice only (under AFSL 400691). Authorised by Bruce Jackson.

A version of this article, written by Andrew Tonner, originally appeared on fool.com

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